The Future Of The Beauty Industry

The Future Of The Beauty Industry

Reading Time: 4 minutes Once again, the pandemic has really thrown us all for a loop, so much so that it has caused many therapists to rethink their futures in hair, beauty and aesthetics and consider leaving the industry in search for one with more job security. This in addition to our constant evolutions towards online services, the creation of new industry groups like ABIC, and us all taking the time to improve our education and reconsider our offerings, has caused many of us to ask the question – what does the future hold for our industry?

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What’s Getting Team Beaute Through 2021

What’s Getting Team Beaute Through 2021

Reading Time: 9 minutes Spread across Victoria, New South Wales, and Queensland, it’s been too long between cocktails for our team but thanks to the likes of our Slack Chats, Zoom and Lashana’s hysterical Tik Tok collection, we’re all as connected as ever. We hope to bring a little Beaute sunshine into your day.

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Introducing: Beaute Ambassadors

Introducing: Beaute Ambassadors

Reading Time: 2 minutes With the growth of our vibrant community is the rapid rate of questions submitted that are broadening the spectrum of beauty, business and everything in between.
To fill this gap and always connect you with the industry’s very best, we have hand selected a specialised group of experts to assist us. These are your Beaute Ambassadors. 

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How To: Onboard Employees with Ease

How To: Onboard Employees with Ease

Reading Time: 5 minutes Once you’ve completed the most difficult part and landed your ideal new candidates (congrats to you, the industry is experiencing a real shortage of great therapists right now!) it’s time to incorporate them into your team. The bridge between school and workplace, level of skill set, value alignment and cultural expectations are just some of the aspects of the onboarding process a business owner should consider. That being said, this process can come with its own challenges, including time, training, and financial investment, so we thought we would put together a few strategies that may help you save on one or more of these.

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Steps to a Successful Business Strategy in 2021

Steps to a Successful Business Strategy in 2021

Reading Time: 7 minutes Across the following steps, we have pieced together the five most important things beauty business owners need to know and work on, in order to boost your business in today’s industry landscape. Whether you’ve been in business for 5 minutes or 5 years, these elements of business are always essential to put energy into and should frequently be the centre of your attention when sitting down and building the scaffolding to your strategy.

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2020 Therapist Gift Guide

2020 Therapist Gift Guide

Reading Time: 5 minutes Is your partner, friend or daughter/son a Beauty Therapist? Are you struggling to buy gifts for them this Christmas? If you answered ‘yes’ to both of those questions, then we have the perfect solution for you; our 2020 Annual Therapist Gift Guide

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Why The Professional Aesthetic and Beauty Industry Should Support NAIDOC Week

Why The Professional Aesthetic and Beauty Industry Should Support NAIDOC Week

Reading Time: 6 minutes With a nod towards days such as Christmas, Easter, Mother’s and Father’s Day, it’s essential that we show solidarity and unity for all days of importance marked on the calendar, rather than just the most recognised days. To platform a lived experience and amplify a voice, we spoke with Jamie Lee, Managing Director at paramedical skin clinic Vital Effect in Melbourne and member of IBA Indigenous Business Australia and Strong women, Strong business an Association for Indigenous business-women.

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How To Be A Better Advocate For Your Clients

How To Be A Better Advocate For Your Clients

Reading Time: 4 minutes Think of any ten clients in your business, right now. What do they look like? Do they look like the size 6 spray tan promotional model? Do they have the even the poreless airbrush perfected skin that featured in your last social media post? Is their skin all one colour? Are their bodies all perfectly sculpted and toned? Chances are, you’re answering ‘no’ to these questions. So. my question to you is; why are these the only photos we are using to attract and promote to our clients, when our clients don’t look like this at all?

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The Importance Of Finding Your Voice When Communicating With Clients

The Importance Of Finding Your Voice When Communicating With Clients

Reading Time: 5 minutes How conscious are you of your voice? Have you ever thought about how your voice sounds to a client during a treatment? Do you change your tone to reflect your clients’ tone, or do you change your speed and pitch when communicating with a client who is also fast and loud? Perhaps you’ve never noticed your voice prior to us asking just now. Well in the words of Sally Prosser a well-known Australian voice coach, ‘no matter who you are or what you do, your voice matters. So unless you’ve sworn a lifetime vow of silence, your voice is something you need to be aware of. Our very own Tamara Reid, Founding Director of Beaute Industrie sat down with Sally to discuss the topic of ‘how to get a spa voice’.

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Wrinkles Schminkles broadens product offering and exceeds stockists expectations

Wrinkles Schminkles broadens product offering and exceeds stockists expectations

Reading Time: 3 minutes A pioneer in the Australian beauty industry, Wrinkles Schminkles is most commonly known for being a fun brand name backed with real science and their original 100% Medical Grade silicone patches which first reached global success when pitched on screen to Shark Tank Australia. Since then, the brand has been highly sought after in the professional beauty industry, as beauty business owners utilise the range both in treatment room and as a retail offering, as a way to increase average client sales through upgrades, add-ons and value adds.

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