Beaute Industrie exists as an online support community for the professional beauty industry.
With a French influenced name on the play of words beauty industry, Beaute Industrie is the feeling of being part of something bigger than four treatment room walls. It's the chance to connect with people who are in business with the same thoughts, feelings, questions and queries as you in business and in leadership.
We're big on culture and are here to create a change. Free from negative competition and comparison so readily seen in the professional beauty industry, we create connections and encourage communication between business owners alike. Leadership over management. Empowering business owners and teams means we speak the language of leadership and growth. Personal and professional development as well as open, honest conversations build trust within teams and longevity of employment. Flexible approach to traditional coaching. We believe productivity, power of knowledge and freedom of limits promotes profit, not figures on back walls and micromanagement. Exceed client expectations. Moving the industry towards not only meeting but exceeding client expectations, Beaute Industrie believes in a 5 star service which immerses the Australian client into a lifestyle of treatment, rather than seeing it as a one off treat.
Through our business owner & team development sessions, consulting Membership platform, National events and our podcast channel,
we view the professional beauty industry as a landscape in its entirety and create a flexible approach to traditional beauty industry coaching.
DIRECTOR, TAMARA SHAW-REID
Tamara's career started through a Resort Management qualification, leading her into the Spa sector of the industry, shortly propelling her into the transatlantic ocean and international travel via way of cruise ship employment.
Returning to Australia, Tamara navigated the industry pathway from Clinic and Spa Management into Multisite Management, through a love for team and empowerment of therapists and managers under her leadership.
A further passion for knowledge and education, Tamara ran state based training and business development for Australia's largest day spa franchise across Sydney and Queensland, reaching record retail highs during retail strategy days and employment retention rates.
Tamara's Business Development role progressed further as she moved to Australia's largest laser franchise and travelled Australia and New Zealand working with business owners across traditional, corporate and franchise business models. The ability to see beyond brands had Tamara notice a disconnect between business owners and their teams, and teams and their clients.
Focused on bringing community and realigning culture into the professional beauty industry, while returning the 5 star status our industry once held, is Tamara's passion, which she is able to do through Beaute Industrie which she founded and created in April 2018.
Through influence, engagement and demand, Tamara has since opened up owner and team development sessions where she mentors and coaches in person, as well as hosting an online membership coaching for flexible learning opportunities and remote access.
A lover of fine wine, fresh bread with butter (not margarine) and time on the water, Tamara generally spends her weekdays between states and her weekends in Brisbane with her husband and her cat.
Tamara is available for MC, keynote, brand conferences and alternative speaking or feature roles, and is not aligned to any one brand or company in particular, with a neutral and inclusive stance on the beauty industry. Please email the B.I events team for more information at